Chaz Y. Lazarian, Esq.

Managing Director

Chaz enjoys a successful, multi-faceted business career. Chaz has unique analytical skills acquired from underwriting several loan opportunities. More importantly, he – himself – acquired several real estate projects where he acted as an owner, developer and general contractor. While at the bank, Chaz formed, and successfully ran a title insurance agency.  He was also the president, and was integrally involved, in the bank’s Community Development Corporation, where again he used his loan underwriting, real estate development, and general contracting skills. He is licensed to practice law and a licensed broker. He has strong accounting skills, and is the managing director of Insignia, LLC. Email: 


Robert M. Zeff

Real Estate Manager

Robert M. Zeff hails from Cincinnati, Ohio. His background includes a few diverse industries including commercial real estate. In 2005, he obtained his Georgia Real Estate License and joined the national brokerage of Marcus & Millichap Atlanta specializing in the disposition of multi-family property.  He created detailed marketing solutions for his clients by providing them with the best research, finance, transaction and real estate advisory service to help clients maximize their assets. Robert brokered over 13 million in real estate transactions. Currently, he is managing a total of 6 shopping centers in 5 different sub-markets. Robert is devoting the majority of his attention on prospecting new business owners to lease the remaining available suites for this diverse tenant mix. Email:


Eti Lazarian

General Operations Director

Eti Lazarian, managing partner for Insignia LLC, oversees a variety of real estate projects that the firm handles, but not limited to the residential properties located Downtown, Midtown and Metro Atlanta. As part Georgia’s burgeoning movie industry, Eti avails herself as a Location Scout Specialist for Production Coordinators looking for sites to use in filming. Email :